Carril
Lead Generation and Sales

About the project
Carril is a digital marketing partner for founders that provides startups with complete digital marketing services to effortlessly start and scale their businesses.
Challenges & Roadblocks
Faced with the challenge of poor visibility, reach, lead generation, and conversions, Carril found it challenging to expand their clientele and business reach.
Solution & Impact
To solve this, I first audited their website and worked closely with the web designer to redesign the website to a better and more functional one suitable for Carril’s ideal clients. I developed viral Twitter and LinkedIn content that brought over 15 inbound leads in less than 14 days.
In addition, I introduced and led personalized outreach campaigns that increased the company’s booked rate by over 45%, which in turn added new startups to the company’s clientele.
